Paid Social

Paid social is no longer just about reaching people; it's about reaching the right people, at the right moment, with the right message. Our paid social team runs full-funnel campaigns built around your commercial goals, not vanity metrics.

  • Strategy

    We develop audiences, structure, and ad creatives built to perform. Thumb-stopping copy, strong visual hooks, and clear conversion paths across social media placements.

  • Implementation

    We are agile in our approach, we launch, monitor daily and optimise continuously, adjusting bids, budgets, creative and audiences based on live performance data.

  • Optimisation

    When we find winning combinations, we scale them strategically, increasing budgets during peak periods and pulling back when efficiency drops.

Process

Goal setting

Analysis

Strategy

Implementation

Optimisation

Reporting

The Paid Social Partner Built for Ecommerce

We specialise in ecommerce, which means our team understands margins, seasonality, product launches and the metrics that actually matter to an online retailer.

Our paid social team works in the same company as your email, PPC and Shopify developers. That means your Meta campaigns don't operate in a silo; they're informed by what's happening across your whole funnel. When your email list grows, we use it. When your store sees a shift in conversion rate, we react. That joined-up approach is what makes the difference.

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Facebook & Instagram

We build and manage Meta campaigns across the full ecommerce funnel, from prospecting cold audiences on Facebook and Instagram through to dynamic retargeting and purchase conversion. Our Meta specialists use Advantage+ shopping campaigns, dynamic product ads and custom audience strategies to put your products in front of buyers who are ready to convert. Whether you're scaling a proven ad account or starting from scratch, we bring the structure, creative testing discipline and data analysis to drive consistent results.

TikTok Ads

TikTok is no longer just for awareness; for ecommerce brands with the right creative, it's a genuine revenue channel. We manage TikTok ad campaigns built around native-style video content, TikTok Shop integration and audience targeting that reaches buyers at the point of discovery. We handle everything from campaign setup and pixel implementation to creative briefing and performance optimisation, giving your brand a credible, scalable presence on the platform where your next customers are spending their time.

Pinterest Ads

Pinterest is where purchase decisions begin, not end. Shoppers come to the platform actively looking for ideas, products, and inspiration, which makes it one of the highest-intent environments available to retailers. We build and manage Pinterest ad campaigns designed to reach buyers while they're in discovery mode, long before they've committed to a competitor. From catalogue integration and audience targeting through to creative optimisation and performance tracking, we manage the full picture, putting your products in front of people who are already looking for exactly what you sell.

Creative Strategy

Winning at paid social is as much about what you say as where you say it, and poor creative is the single biggest reason ad accounts underperform. Our team works with you to develop thumb-stopping static, carousel and video creative specifically designed for each platform and placement. We run structured creative testing frameworks so the best-performing concepts get the budget, and we use performance data to continuously iterate, giving your account a creative edge that compounds over time.

Latest Work

See how we've helped ecommerce brands across Ireland and the UK build paid social programmes that generate consistent, scalable revenue.

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Ready to Get More From Your Ad Spend?

For Irish ecommerce brands, smarter paid social strategy, not just bigger budgets, is what drives growth. Our team will look at your current account and show you honestly where the opportunity is.

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Ads That Perform. Results That Compound

From Meta to TikTok, our paid social team creates campaigns that don't just look good, they deliver measurable returns for ecommerce brands at every stage of growth.

StudioForty9: paid social built for ecommerce, optimised for revenue.

Blogs

Practical paid social insights, creative tips and ecommerce advertising strategy, straight from our team, including full case studies from brands we work with.

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Let's Talk Marketing

Tell us about your brand and current paid social activity, and we'll come back to you with honest, practical advice on where the growth opportunity is.