Authentic Pre-loved Strategies with Kirsty Keoghan

Episode 5: Authentic Pre-Loved Strategies

eBay's GM Global Fashion, Kirsty Keoghan, takes Ger Keohane (StudioForty9) and Gordon Newman (Omnichannels Stories) on a journey through the mind-blowing world of pre-loved fashion. They stop off at an authentication warehouse (where trust is built), negotiate a mountain of discarded fashion items, and visit Love Island. To keep never-worn and rarely-worn fashion out of landfill, eBay is going back to its roots so consumers and retailers can enjoy the many benefits of buying and selling pre-loved fashion. The numbers will make your ears pop.


About Kirsty Keoghan

For 12 years, Kirsty has been an integral member of eBay. In her current role, she spearheads eBay's apparel and pre-loved fashion initiatives across the UK, US, and Germany. Notably, she played a key role in securing eBay as the headline sponsor of Love Island.

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