WEBINAR: The AI Advantage: A New Era of Digital Marketing

Wednesday, July 2nd at 10am

AI now touches nearly every part of your marketing efforts. Even if you haven't changed a thing, it's already influencing your performance – whether you're ready or not. What used to take hours now happens in milliseconds. From ad optimisations to content creation, AI is doing it all faster than ever. But speed without strategy can burn your budget. If you don't guide AI, it will make decisions for you.

Join our experts to discover how to harness AI for unparalleled marketing success. In this webinar, we will cover:

Guiding Google's AI for Ad Performance: Learn how Google Ads already uses AI for bidding, creative, and performance, and discover how to implement strategic inputs and guardrails to effectively guide its automation and align it with your business goals.
Transforming Content & Email with AI: Adapt your content strategy to navigate AI's impact, learn how to leverage AI to transform email campaigns, and discover strategies to make AI tools work to enhance your overall content performance.
Conquering the Shifting Search & Shopping Landscape: Combat rising CPCs and fewer direct clicks by optimising for AI as a new shopping hub where products are directly shown, and go beyond traditional SEO to optimise your presence for direct AI answers and native platform features.

About Annik Dennehy

A results-driven Marketing Manager specialising in email marketing and social media advertising. I am responsible for coordinating marketing sales and retainers, while crafting tailored strategies for new and existing clients. Have been a part of the marketing department since Nov 2019.

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About Zara O'Dowd

Zara brings a wealth of experience to StudioForty9, having previously worked in content creation, social media marketing, and product development. Her passion for storytelling and her ability to connect with audiences has also been showcased in her work with non-profit organisations. Zara holds a BA (Hons) in Information Systems Management with Multimedia & Education and an MA in Creative Media.

About Laura Gravite

Laura is a results-driven PPC Specialist at StudioForty9, focused on e-commerce performance marketing. She excels at developing innovative, data-led strategies that align with client goals and budgets, helping online retailers achieve their desired objectives. Laura’s expertise lies in driving measurable results and maximising Return On Ad Spend (ROAS) for long-term growth.